‘Low-Effort’ Thought Linked to Conservative Ideology

‘Low-Effort’ Thought Linked to Conservative Ideology

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When people use low-effort thought, they are more likely to endorse conservative ideology, according to psychologist Scott Eidelman of the University of Arkansas. Results of research by Eidelman and colleagues were published online in Personality and Social Psychology Bulletin.

“People endorse conservative ideology more when they have to give a first or fast response,” Eidelman said. “This low-effort thinking seems to favor political conservatism, suggesting that it may be our default ideology. To be clear, we are not saying that conservatives think lightly.” While ideology – either conservative or liberal – is a product of a variety of influences, including goals, values and personal experiences, Eidelman said, “Our data suggest that when people have no particular goal in mind, their initial cognitive response seems to be conservative.”

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